Hey there, Tom here.

Happy Wednesday all! How is your week shaping up so far?

Today, I wanted to drop by with a quick one. But it’s an update for WiFi Wealth Insiders that also explains more of where I’m shifting my focus for 2027 and beyond.

In short…I’m going all-in on distribution.

My goal for the remainder of 2026 and next year is to produce more high-quality content that helps people take actionable steps to earn more online.

I won’t pump out AI slop, and I won’t spam publish.

Instead, I’m focusing on quality plus strong distribution channels. And if you’re also building income-generating assets online, this is one strategy I definitely recommend thinking about.

Let me explain a little bit more about my thinking, where WiFi Wealth is heading, and some potential cash-flowing assets you can start building as well 😎👇

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I published an article on Substack recently covering 5 real-world examples of money-making newsletters you can copy.

It essentially breaks down why building an email list is so important these days and how you can actually start building one.

I’ve shared before that email is one of my focuses moving forwards. You’ve probably heard other online content creators mention this too.

The main reason is that when you build a newsletter, you’re forming a deep connection with your audience. You’re also strengthening your distribution; basically, how easily you can communicate with your audience, present them with offers, and engage with people.

You’re also reducing your dependency on algorithm-driven traffic.

Don’t get me wrong…I love algorithms and free traffic. But I’ve had more than one business destroyed overnight that relied on algorithms to get customers through the door.

SO considering how the internet and publishing landscape is changing these days, my focus is to build deeper connections with my audience, reinforce distribution, and to avoid depending on one single traffic source.

Newsletters are a massive part of this strategy.

I’m also continuing to build out niche social communities, my Skool group, and several niche YouTube channels.

All of this will be supported by publishing meaningful, quality content. Again, no AI slop or generic advice here 😂

But my focus is going to towards traffic and distribution as my competitive edge.

If you’re a fellow creator or are trying to make money online, perhaps this resonates with you.

We’re in an era where information is cheap, and AI keeps changing the way consumers find information. I’m betting on deeper connections and publishing more meaningful stuff. So, that’s where my focus is heading moving forwards.

Again, I recommend checking out my latest Substack article if you want some specific email newsletter models you can start building for your own business.

Also, if you’re currently building something cool, definitely hit reply and let me know 😊

I’m still looking for people to share what they’re building for future Side Hustle Spotlight editions. It would be great to hear from you and to talk shop a little bit!